Benetton becomes a green island for Animal Crossing

Comments · 282 Views

Nintendo and United Colors of Benetton join forces and Benetton Island is born, the new island available on Animal Crossing: New Horizons.

Nintendo and United Colors of Benetton join forces and Benetton Island is born, the new island available on Animal Crossing: New Horizons.

 

Benetton becomes a green island for Animal Crossing

Nintendo and United Colors of Benetton join forces and Benetton Island is born, the new island available on Animal Crossing: New Horizons.

 

United Colors of Benetton becomes an island. A green island to be precise. A virtual green island, if you want to go into even more detail. Yes, because the famous brand becomes part of the boundless world of online gaming. To welcome him, Animal Crossing: New Horizons, the life simulation game, released in March last year and fifth chapter of the main Animal Crossing series.

 

Benetton Island, available through the dream code DA-7006-9979-4281, offers the islanders a unique experience to be discovered. Three pillars and fundamental values ​​that animate the small town: color, knitwear and sustainability. These, cornerstones of United Colors of Benetton itself, are explained in a range of small details that make the utopian virtual world a treat for the eyes. Behind this fascinating universe lies the expert hand (and mind) of Azalona, ​​gamer and graphic designer much followed by his 150,000 followers on his Twitch account, who in designing the architecture of the island also helped to design a small digital collection of 10 outfits available in the virtual folkloric e-shop. Gamers can have fun improvising themselves as a trendy stylist, dressing their avatars in cute colorful sweaters and sweatshirts, all decorated with the iconic Benetton logo. The secret to fully enjoying the experience is one: to be yourself.

 

But the surprises of Benetton and Animal Crossing: New Horizons don't end here. In fact, all the merch created exclusively for Benetton Island will also be physically purchasable through this link: https://it.benetton.com/l/animal-crossing.html. And not just dressed for Benetton Island which also turns into a megaphone for the dissemination of green and sustainable themes. The island is in fact covered by wind turbines and solar panels, confirming the sustainable philosophy of the Treviso brand.

Comments